Discover Royal Coffee & Tea Innovation
Hello, I’m Joyce, proud co-owner of Royal Coffee & Tea and a passionate lover of unique flavors and warm connections.
A family story, a passion for quality, and a mission to offer the finest tea experience that’s what Royal Coffee & Tea Innovations is all about. For over 15 years, father and daughter have worked side by side to build a brand rooted in craftsmanship, sustainability, and refined taste.
Why did you start this journey?
Out of love for tea and entrepreneurship. We wanted to build something together that wasn’t just delicious, but also meaningful from leaf to experience. My father brought decades of expertise in sourcing and export; I added creativity and a strong sense for branding. That’s how our company was born: a place where quality, transparency, and flavor come together.
What does your production process look like?
We produce in-house and intentionally keep our supply chain short. That means: no middlemen, no retail stores but full control over what we offer. Our teas are carefully selected from Rainforest Alliance-certified plantations. Only the finest leaves and aromas make it through our selection. Every product is a tribute to craftsmanship and care.
Where do your ingredients come from?
Our raw materials come from India, Sri Lanka, China, and South America, always with a focus on sustainability and origin. We work closely with local producers we know personally. For our aromas, we use only natural extracts of the highest quality. No artificial additives, no compromises.
Why no physical stores?
Because we believe quality doesn’t have to be expensive. By selling directly through our website and selected partners, we save on retail costs. We reinvest those savings into better ingredients and fair pricing. That way, our customers get the best without compromise.
What sets you apart?
Our transparency, our origin, and our passion. Every product tells a story. From the first selection to the moment the box is opened, you can feel the care and love inside. Customers often tell us they’ve never tasted such pure, balanced tea. That’s what drives us.
How would you describe your style?
Elegant, modern, and with a touch of worldly flair. Our packaging is sleek and stylish, our flavors surprising and layered. We want people to pause, enjoy, and feel connected to themselves, to nature, and to one another.
How does a new blend come to life?
It starts with an idea, a scent, a memory. Sometimes it’s a journey, sometimes a conversation with a customer. We test, taste, and combine. Only when everything aligns the flavor, the balance, the origin does a blend go into production. Every product is a small work of art.
What’s your motto?
“Honest, pure, and with care.” Because you can taste it. And you can feel it.
Your favorite blends? For me: green tea with mint. For my father: classic Assam bold and round. Together, they form the heart of our collection: tradition and innovation in one.
And your connection to the Netherlands?
It’s strong. We’re based in Oudkarspel but operate internationally. Still, the Netherlands remains our home a place of down-to-earth values, quality, and connection. It all started here, and here we continue to grow.
Get in touch: We warmly welcome new collaborations and partnerships worldwide. Visit our office at Praam 13 in Oudkarspel, or contact us via email at info@RTCI.nl or by phone at +31 (0)226-335580. Together, we’ll build a sustainable future!